Building Authentic Engagement Through Strategic Social Media Communication. APTISI Transactions on Management, [S. l.], v. 10, n. 3, p. 387–399, 2026. DOI: 10.33050/3g15va39. Disponível em: https://ijc.ilearning.co/ATM/article/view/2710. Acesso em: 7 oct. 2026.